Natasha Sheiko, a partner at Kesarev, has contributed an expert article titled "Intricacies of Government Relations (GR) in the Sahel". The article explores the unique opportunities emerging for Russian companies in the fast-growing markets of West Africa.

The withdrawal of Western companies is creating new opportunities for Russian businesses in African markets, opening up previously unavailable niches. However, this window of opportunity is limited—just 2 to 3 years—making timely action critical. Traditional modes of market presence are losing effectiveness as roles and interests undergo significant shifts. Meanwhile, the regulatory landscape is undergoing an informal transformation, redefining the rules of engagement with local governments and demanding a more flexible approach.

For the full article with practical insights and recommendations on operating in Africa’s growing markets, follow the link below.